J. Pritchard makes pickleball apparel. Its collection runs from on-court performance pieces in four-way stretch, moisture-wicking fabrics to off-court clothing in a classic country-club style, for men and women. The brand is an apparel company created in partnership with the family of Joel and Joan Pritchard, the couple credited with inventing and naming pickleball in 1965, and it sells online and through its retail store at Fashion Island in Newport Beach, California. Its logo combines the founders’ initials with a paddle, golf elements, and an oar, referencing the sport’s origin story.